SUBJECT: Software Lesson #7 - The REAL Art Of Profiting From PLR Software

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Software has a higher perceived value than ebooks or most other
information products.

If you want to make your software product look even MORE
valuable (i.e. so you can charge more for it), forget digital
downloads. Write it onto CD and deliver it in a professionally
printed box.

Think about the last time you bought real, physical software. It
probably came in a big box that rattled.

And it rattled because inside was a warranty form, an operating
manual (possibly not much thicker) and a scrawny little CD. The
big shiny box was there because if you saw what was inside you
probably wouldn’t give it the time of day.

Going down the ‘physical’ selling route is now a possibility
thanks to services such as It’s certainly worth considering.

Whichever way you decide to sell, the whole point of PLR
software is to change it from PLR software into YOUR PRODUCT.

So you need to think about renaming (easy), rebranding (just
pick a nice color and a logo), and changing those parts of the
application that either don’t work, or could work better.

And all you’ve got to do in that case is to use it and see how
you like it. Ask other people for their opinion too if you trust
them. Get an idea in your head (and written down) of what you
want the software to do. Once that’s done contact a coder.

Get them to sign a secrecy agreement.

Chat to them (I use email or skype for this) to see if what you
want done is possible. If it is, get a quote for cost.

If it’s not, either go looking for some more PLR or find another
coder.

At this point do not get stubborn or emotionally attached to
your idea. If it’s going to cost too much money or it’s going to
become a major headache, DUMP IT. The less work your PLR needs,
the more money you’ll make. Again, 95% of people will never,
ever get to the stage of speaking to a coder let alone following
the idea through to completion. And when it is complete and you
own your own product – and a software product at that - you
should start to see serious benefits.

I’d also like to mention that it is possible to skip the WHOLE
PLR thing altogether and go straight to a coder with your idea
for some new software. This is likely (although not always)
going to cost more money that having someone work on PLR.

That's it from me {!firstname_fix}! If you want to start
developing your own software and get paid handsomely for it,
then please check out my entire video series. You'll be able
to watch over my shoulder and see exactly what I do!

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